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Lifeboat's Blog
What is brand image and why does it matter? 25 Jun 2021 #education #marketing

Ever heard of Google, Pepsi... These are all brands one can get behind because of their excellent image. So why is it important for an e-commerce site?

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What is a marketing funnel and how does it work? 25 Jun 2021 #marketing #education

What is a marketing funnel work? Does it have an impact on online sales? Does an e-commerce site need one?

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Should you create an online community for your brand? 25 Jun 2021 #marketing #education

Does an online community have such a massive impact on your e-commerce sales? How does it generate recurring online revenue?

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Increasing Sales through Social Proof 24 Jun 2021 #education #news

Do you want to increase sales? Social proof is known to increase online sales by more than 300%! Lifeboat got you covered too.

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How to perform competitive analysis? 19 May 2021 #education

Chances are you have competitors. In this article we go over how to perform a good competition analysis, to improve your positioning.

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6 Tips to choosing a business name 18 May 2021 #education #inspiration

One of the first and hardest decisions you'll make is your business name. In the short article, we go over 6 tips to help you make the right decision.

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The importance of good metadata 12 May 2021 #seo #education

What is metadata? Why does it matter? How to use it to improve your rankings? We explore this and more in this blog post.

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Probably the most underrated tool 12 May 2021 #education #marketing #seo

Want to know how well you're ranking on Google? Want to improve your search appreance? Google Search Console is the answer.

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How long does it take for Google to rank my site? 05 May 2021 #seo #education

The number one issue we see with new site owners is they give up too quickly. So, how long should you wait?

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What is an Agile mindset? 24 Apr 2021 #education #inspiration

The secret behind many high performing teams is called Agile. What is it? How do we use it?

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