Join the entrepreneurs that are already one step ahead

Some of the most commonly used online marketing jargon, with some practical examples to grow your business.

Everyone should have access to comfortable and great looking clothing lines.

Our society is definitely changing, how do we adapt our marketing strategies to capitalise on new trends?

A typical tutorial will have upwards of 1000% more organic reach than the vast majority of typical ads. Why?

Stop running generic ads that everyone ignores. In this post, we'll share with you some of the tricks the best marketers use to achieve record sales.

With the introduction of automated rich text snippets, lifeboat stores now have 1 more way to get ahead of their competition on Google and it's fully automated!

The January Sale is something many look forward to, but with slimmer margins, many find it difficult to make ends meet.

2021 is forecasted to be a record year in online sales, is your site ready?

Discover the 5 most common mistakes made by online retailers and how Lifeboat helps you prevent them.